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Business English, the modern Lingua-Franca

Business English, the modern Lingua-Franca

What is a Lingua Franca? A lingua franca (lit. Frankish tongue), also known as a bridge language, common language, trade language, auxiliary language, vehicular language, or link language, is a language or dialect systematically used to make communication possible...
Why most brainstorms don’t work

Why most brainstorms don’t work

What are brainstorming sessions anyway? Brainstorming is a group creativity technique by which efforts are made to find a conclusion for a specific problem by gathering a list of ideas spontaneously contributed by its members. In other words, brainstorming is a...